Economic and Political Shifts and Social Change

This article deals with the social change accompanied with economic shifts and political changes that take place within a society. It shows major political paths altering with societal order.

Politics and economy are part and parcel of social life. Politics is concerned with the power structure embedded in the social formation and economy is laden with modes of production and distribution of manufactured goods in a given society. Different levels of political developments or regressions give rise to new social realities. The rise of Nazis, fascists, Marxists and nationalists gave birth to novel social orders with new tools of social control. The major difference amongst these political trends is also, including others, modus operandi to deal with their respective economic systems. The underlying social systems were also thematic determinants to bring out new trends in polity and economy of a state and society and vice versa.

The political routes extremely vary in historical institutionalism............

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How To Reduce New Product Launch Failure

The following final thesis defines the effective process of launching a new product. This project report exhibits the overall processes of launching a new product and also reports the points to reduce new product launch failure.

Since 80 – 95 % of all new products fail1, depending on the definition of failure, we find it interesting to investigate how to minimize the risk of failure. Extensive research has been carried out, both on a corporate and an academic level, in purpose of reducing new-product failure rates.

Despite this fact the failure rates of new products in general have not decreased. However, companies such as Procter & Gamble, IBM, and Hewlett Packard have improved their new-product failure rates through disciplined marketing processes, and succeeded over and over again. The common element among these companies is according to Berggren that they have a formal “stage-gate” process for new product development.

Product life cycle is a very informative and important tool to figure out the level of success of new product in the market.

Figure 1 shows a typical product life cycle

3. Methodology

This chapter aim to describe our methodological choices during the writing process of our thesis. In the end of this chapter we will discuss validity, reliability, and the ability to generalize our conclusions. The work has been developed through the following process.

Abstract

Title: Processes and Activities to Reduce New Product Failure

Authors: Marcus Behrens, Jakob Waldemarsson

Tutor: Wayne Strong

Problem: New product development is an imperative for a company’s survival. Depending on the definition of failure 80-95 % of all new products fail. Extensive research has been carried out in purpose of reducing new product failure rates, but in general the failure rates have not decreased.
This thesis is focusing on the new product development process, and which activities companies should undertake to reduce their new product failure rates.

Purpose: We intend to compare product development methods and theories with the practice at companies, and investigate whether formal product development processes and failure rates are connected.

Methodology: We have chosen to carry out case studies at Findus and C Technologies. The empirical data was gathered through interviews with key staff.

Conclusions: From our empirical data we cannot find a direct connection between usage of formal new product development processes and reduced failure rates. However we believe that without a formal new product development process the failure rates would be even higher.
Our empirical data gives support for the conclusion that the market should direct product development. We have caught a glimpse of some problems not related to the new product development process itself. These problems include competition and personal commitment.

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The Concept of Religion | Epistemology of Religion in Islam

Throughout history religion has been abused and misunderstood. Some people use it as a means of exploitation and suppression, as a pretext for prejudice and persecution. Some other people use it as a source of power and domination over the elite and the masses alike. In the name of religion unjustifiable wars have been launched, freedom of thought and conscience has been oppressed, science has been persecuted, the right of the individual to maturity has been denied, and man’s dignity and honor have been flagrantly debased. And in the name of religion an injustice has been inflicted upon humanity with the result that religion itself has suffered many losses.

In this piece of writing you can get the following concepts briefly:

A Genuine Religion
A social and universal need

A Spiritual Necessity

Religion: An Ethical Code

ISLAM: GOD'S BOUNTY ON MANKIND
The Concept of Religion in Islam

CONCLUSION:
Thus we have three parts to our acknowledgement of God as the Only True God. We must believe he is the ultimate Creator, Controller and Judge of the universe and everything in it; we must refrain from the worship of anything except Him, and then actually direct our Worship to Him; and we must know that He alone has all the divine attributes and names, and we cannot apply them to any other being, no matter who they are. If one merely acknowledges with one’s lips these necessities, even should we refrain from applying them to other gods, it is not enough. They must be sincerely directed to the One you acknowledge as well.

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Pakistan-India: Peace or hostility | Revised Article

This is a revised version of last article on the topic of Pakistan-India: Peace or Hostility. This article reveals more critical and important points related to Pakistan-India relationships and this impact on this region of Asia.

Pakistan and India were born out of conflict in 1947. Both, since then, are at loggerheads. Their hostility has stunted the potential of region to blossom into a hub of peace, growth, development and prosperity. Three full-scale wars have failed to supply both Islamabad and New Delhi a lesson of peace. Rather two sides are busy in piling up military hardware aimed at each other. A hand extended towards friendship is chopped off by the hand entrenched in chauvinism. Kashmir is a major cause of concern for both states. It is still unresolved. Islamabad says that Kashmir is a part of its territory and it must be liberated from Indian side. However, India asserts that this matter has been settled and there will be no partition on religious lines again.

In this environment of unabated hostility, there are also some aberrations of promoting peace. The Simla Accord could have proved to be a real instigator of peace. But Pakistan’s close alliance with China, Bhutto’s mercurial style of politics, Indra’s tough stance and U.S.-China détente prevented peace process. India regional ambitions to play power games always hinder every genuine move from Islamabad’s quarter. Military of Pakistan has vested interests in pursuing hostility with India. In fact, Islamabad’s foreign and security policies revolve around India.

A CSS candidate can prepare this article for Current Affairs, Pakistan Affairs and even can prepare for essay.

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ASIAN PAINTS: AN INTRODUCTION OF THE COMPANY

Here we are going to share you an introduction project of Asian Paint of Indian largest company. This Assignment will explain you about Company Profile of Asian Paints, Product Mix, Famous products of ASIAN PAINT LIMITED, Markets of Asian paint company, Logistic function of Asian Paints, Marketing and sales and many more.
Asian Paints is India's largest paint company and ranks among the top ten decorative coatings companies in the world today, with a turnover of Rs.30.2 billion (USD 680 million). It was formed as a partnership firm by four friends in 1942. The company has an enviable reputation in the corporate world for professionalism, fast track growth, and building shareholder equity.



Asian Paints produces a wide range of paints for decorative and industrial use. It also manufactures intermediate products like Phthalic Anhydride and Pentaerythritol. The chemicals business which contributes 5% to overall sales of the group is managed for value. APIL's product range includes Wall paints, Metal paints, Wood Finishes, Primers and others. Asian Paints produces a wide range of paints for decorative and industrial use. It also manufactures intermediate products like Phthalic Anhydride and Pentaerythritol. The chemicals business which contributes 5% to overall sales of the group is managed for value. APIL's product range includes Wall paints, Metal paints, Wood Finishes, Primers and others.

Lets have a sample of Asian Paints........


Markets of Asian Paints
The countries that Asian Paints has presence are as follows:

South Asia
Bangladesh, Nepal, India and Sri Lanka.

South East Asia
China, Malaysia, Myanmar, Singapore and Thailand.

Africa
Egypt

Caribbean Islands
Barbados, Jamaica, Trinidad and Tobago.

Middle East
Bahrain, Dubai and Oman.

South Pacific
Australia, Fiji, Solomon Islands, Tonga, Vanuatu and Samoa Islands.


Sales Revenue of Asian Paints Limited

This sales chart is taken in 2005

Marketing and Sales
Advertising Objective: Position Asian Paints Colour World as the ‘one stop paint shop’ with all the colours one could want. The advertising should create enough interest in potential consumers to ensure that they come to the Asian Paints Colour World outlet or at least call the Asian Paints helpline.


Target Customers Demographics
Region: India, urban population
Occupation: Service/working professional/self-employed
Gender: Male
Religion: Insignificant
Social class: Upper Middle and upwards
SEC: B and upwards
Family life cycle: Middle aged

Market Shares

Financial Report of Asian Paints Ltd.

This financial result is taken from official website of Asian Paints from 3rd quarter of 2010-11.

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LEVIS MARKETING PROJECT

Here we are going to share you a Marketing project of LEVI'S, Levi's company is dealing with ladies and gents wear dresses and specialties in jeans. Levi's Stores are available mostly all over the world and comes in top best brands of jeans. This marketing projects will explain the history of levi's company, Product categories according to the marketing plan strategy, Brand marketing, Target Market, advertising strategy, New strategy work, A history why strategy is so successful in all over the world,
Founded in 1853 by Bavarian immigrant Levi Strauss, Levi Strauss & Co. is one of the world's largest brand-name apparel marketers with sales in more than 110 countries. There is no other company with a comparable global presence in the jeans and casual pants markets. Levi's market-leading apparel products are sold under the Levi's®, Dockers® and Levi Strauss Signature® brands. Complete information about Levis Marketing Plan and about Marketing Strategies available in this article.



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Pakistan-India: Peace or hostility

This article deals with the continuity of hostility between Pakistan and India and underlines the structural reasons being their rivalry. It also exhibits that peace between them is not a forlorn hope. It can be achieved.

Pakistan and India were born out of conflict in 1947. Both, since then, are at loggerheads. Their hostility has stunted the potential of region to blossom into a hub of peace and prosperity. Three full-scale wars have failed to supply both Islamabad and New Delhi a lesson of peace. Rather two sides are busy in piling up military hardware aimed at each other. A hand extended towards friendship is chopped off by the hand entrenched in chauvinism. Kashmir is a major cause of concern for both states. It is still unresolved. Islamabad says that Kashmir is a part of its territory and it must be liberated from Indian side. However, India asserts that this matter has been settled and there will be no partition on religious lines again.

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