POSITIONING &TARGET MARKETING

SN is the manufacturing private (Ltd) Company which deals in Liquid Dishwasher for better cleanliness of utensils. First of all we had developed 50questionnarries survey form in English for need analysis. In this survey we distributed survey forms in different locations of Delhi city of India. And also need analysis on internet chat from Indian households collect their needs and also problems. The survey was very successful and we have obtained an extensive knowledge about people needs. Therefore, we have decided to launch our own product liquid dishwasher which would provide a maximum satisfaction of cleanliness to our customers.